proximity card

Why Proximity Card Are Still Widely Used in the Digital Era?

Proximity Card technology continues to play an essential role in secure access systems today. Despite the rise of smartphones and biometric tools, prox cards remain reliable, affordable, and convenient. Organisations worldwide still depend on them for everyday operations. Whether in offices, hospitals, or universities, proximity cards ensure consistent performance. Their longevity in the digital era […]

NFC powered loyalty cards

How NFC powered loyalty cards drive repeat customers in retail?

The retail industry prioritises customer retention. NFC powered loyalty cards provide a low-friction touchpoint at checkout and offer marketing teams valuable behavioral data. Furthermore, they enable stores to reward customers and track their long-term purchasing patterns instantly. This allows retailers to transition from sporadic discounts to targeted incentives, thereby increasing customer visit frequency. Furthermore, these […]